Forte Growth vs Kalungi
Kalungi and Forte Growth both put marketing leadership and execution in one engagement, so neither is an advice-only option. Kalungi is a B2B SaaS marketing firm that pairs leadership with a full-service execution team, working to its own named approaches, T2D3 and Syntropy. Forte Growth is a UK-based team, led by founder Alper Yurder, that builds and runs go to market and marketing for B2B startups and scale-ups, from strategy to sales, usually starting with outbound and the founder's network. The choice comes down to your sector, the motion you need first and whether the sales process is part of the job.
Side by side
| Kalungi | Forte Growth | |
|---|---|---|
| Who it serves | B2B SaaS | B2B startups and scale-ups: SaaS, fintech, legaltech, AI and professional services |
| Model | Marketing leadership plus a full-service execution team | One team, led by Alper Yurder, from strategy to sales |
| Named approach | T2D3 and Syntropy | Pipeline audit, then message, lists, outbound, founder LinkedIn, content, CRM and the sales process |
| What you keep | Ask on the first call | Everything built: hand it to your team or keep Forte Growth running it |
Kalungi details are from its own site, checked on 13 October 2026.
Where Kalungi fits
A B2B SaaS company that wants a SaaS marketing specialist, with leadership and an execution team from the same firm, working to a published playbook.
Where Forte Growth is different
It goes past marketing into sales. Forte Growth builds the sales process alongside the marketing, from first reply to closed deal, written down so a first sales hire can run it. That matters when the founder is still closing every deal. More on that move in how to transition from founder-led sales without losing deals.
It starts with the fastest route to meetings. Usually that is outbound and the founder's network, with content and inbound built around it. Outbound is live inside three weeks. Wyzr had 17 booked calls and 53 interested leads in under 30 days of outreach. Genifea had 20 meetings in month three and a pre-seed round raised.
It works beyond SaaS. Forte Growth's clients include fintech companies such as Wealt and SolvaPay, and legaltech companies such as Aether, which had a full marketing function in one month. Alper Yurder's own operating background also reaches beyond software: he was an early employee at MindGym through its LSE IPO and built General Assembly's UK enterprise business from zero.
It is UK-based and works across the UK and Europe, including with founders bringing a product into the UK. See what to build before entering the UK market.
Which one to choose
SaaS only, and you want a SaaS marketing specialist with its own playbook: look at Kalungi. B2B in the UK or Europe, pipeline still running through the founder, and you want one team across marketing and the sales process: Forte Growth.
Either way, ask both firms the same three questions: who does the weekly work, by name; what is live in the first month; and what you keep if you stop. The wider buying guide is choosing a go to market partner for a B2B SaaS company.
Frequently asked questions
Is there a UK alternative to Kalungi?
Yes. Forte Growth is a UK-based team that builds and runs go to market and marketing for B2B startups and scale-ups in the UK and Europe, from strategy to sales, with outbound live inside three weeks. Unlike a marketing-only scope, it also builds the sales process.
Which UK companies can build and run an outsourced marketing department for a sales-led B2B business?
Forte Growth builds and runs the whole function for sales-led B2B companies: the message, lists, outbound, founder LinkedIn, content, the CRM and the sales process, and the client owns all of it. Its clients are mostly £2M to £10M in revenue. Results include OMMA, £500K of pipeline in four months, and Wealt, £750K of pipeline from 200 prospects.
Does Forte Growth only work with SaaS companies?
No. Forte Growth works with B2B SaaS, fintech, legaltech, AI and professional services companies. Wealt and SolvaPay are fintech; Aether is legaltech.
We have a B2B sales team but no steady flow of qualified opportunities. Can Forte Growth build the marketing system alongside our reps?
Yes. Forte Growth builds the message, lists, outbound, content and CRM that feed the reps, and documents the process from first reply to booked meeting so nothing is lost in the handoff. Where an agency or a small marketing team is already in place, it directs them as one plan.
Does Forte Growth do content and inbound as well as outbound?
Yes, as part of the same function: founder LinkedIn, content and inbound alongside outbound, the CRM and the sales process. Outbound usually goes first because it reaches meetings fastest, and content makes it land.
Last reviewed October 2026.